これを試して:
select convert(varchar, dob2, 101)
select convert(varchar, dob2, 102)
select convert(varchar, dob2, 103)
select convert(varchar, dob2, 104)
select convert(varchar, dob2, 105)
select convert(varchar, dob2, 106)
select convert(varchar, dob2, 107)
select convert(varchar, dob2, 108)
select convert(varchar, dob2, 109)
select convert(varchar, dob2, 110)
select convert(varchar, dob2, 111)
select convert(varchar, dob2, 112)
select convert(varchar, dob2, 113)
参照:http ://msdn.microsoft.com/en-us/library/ms187928.aspx
http://www.w3schools.com/sql/func_convert.asp